about us

The people behind the purer way.

A Swedish engineering company, purifying water and air with ozone instead of chemicals.

Two men walking by industrial equipment at a trade show.

Our story

It started with a simple belief: there is a purer way.

Arrow Lake began in 2016, with a vision to build the world's most efficient ozone technology and to loosen the world's dependency on harmful, but widely accepted, ways of treating water and air. In 2019 we delivered our first machine. Invented in Malmö, built in Landskrona, we design, develop and manufacture our technology ourselves, from the drawing board to delivery.

We are engineers first. But above all, we are people who believe water and air deserve better.

Two men walking past Arrowlake industrial equipment.

Invented in Malmö · Built in Landskrona

Technician performing precision measurement on metal part

Smiling technical professional in workshop setting

Technician assembling hardware in a workshop.

Technician assembling mechanical equipment in a workshop

Technician using a socket wrench on metal equipment

Meet the team

The people who work with it.

Our team of passionate, dedicated experts is what turns the vision into systems. Research and product development, hands-on ozone technology, water and air treatment across many industries, pulled together by one goal: to make the technology better, more accessible and more affordable.

Fredrik Bernshed

CEO

fredrik.bernshed@arrowlake.se

+46 706 69 52 00

Decades of international business growth, financial leadership and board experience since 1995. Guides Arrow Lake's milestones and its growth beyond them.

Peter Säll

Head of Production

peter.sall@arrowlake.se

Over 20 years as CEO and as production, product and site manager, with a record of turnarounds and performance improvements. Leads production as the company scales.

Claes Gustafsson

CTO

claes.gustafsson@arrowlake.se

+46 766 10 90 87

Over 16 years in mechanical product development at Tollo, Gambro and OIM Sweden, taking products from idea to prototype to CE-marked series production.

Arash Golshenas

Co-founder

arash.golshenas@arrowlake.se

+46 737 77 43 42

A Master's in engineering physics and an executive MBA from Lund University, with over six years in ozone generators as head of R&D and CTO. Founder of OIM Sweden and Duearity, and co-founder of Arrow Lake.

Martin Belohorka

Co-founder

martin.belohorka@arrowlake.se

Developed ozone generator power supplies and worked as product owner in UV disinfection, with many years as a product development consultant. Co-founder of Arrow Lake.

Jürgen Bischhaus

Marketing

jurgen.bischhaus@arrowlake.se

+46 735 21 53 65

Over a decade in ozone solutions, from pilots to commissioning. Member of the AWWA Ozone Working Committee and advisor on ozone projects around the world.

Camilla Khrulova

Sales

camilla.khrulova@arrowlake.se

Over ten years in ozone and food and beverage sales, spanning B2B and technical sales, partner relationships and brand strategy. Advisor to the FAO and holder of two worldwide-patented innovations.

Board of directors

The people who steer the course.

Ali Jehanfard

Board member

A Master's in engineering from Lund University and co-founder of Arrow Lake, with experience across medical devices, water purification and alarm systems.

Michel Massadakis

Board member

An entrepreneur who has founded over ten companies with three exits across 25 years, and an active advisor and investor in the start-up scene in southern Sweden.

Emir Suljic

Board member

Over 20 years in the food industry, production and maintenance manager at Stadex in Malmö, with a strong network across Northern Europe and a background in food engineering at LTH.

Sebastian Vaajakari

Board member

Over ten years in technical sales and marketing in the global water treatment market, co-owner and Sales Director at ULTRAAQUA, and an executive MBA from Business Institute Denmark.